Simeon Coker

SIMEON COKER | ASSOCIATE CREATIVE DIRECTOR [COPY] | NYC

Simeon is an Associate Creative Director with a penchant for getting lost on his bike while coming up with clever words and strategic ideas to sell anything.

So far he's worked at R/GA [Nike, Verizon, Keen Home], Momentum Worldwide [William Grant & Sons, American Express, Starwood Hotels and Resorts, Coca Cola], Deutsch Inc. [PNC Bank and Snuggle], Draft FCB NY [Jamaica Tourism, Amtrak, Fisher Price,Busch Gardens Park], and Edelman [Unilever, Vaseline, Dove, Axe, Cynosure and Trojan]. His creative experience has allowed him to work across every marketing specialty; digital, traditional, experiential, and PR.

And in a past life he worked in Media Sales as an Account and Platform manager, and strategized and managed media campaigns for Cablevision, Comcast, & Time Warner.

He is currently freelancing, making short films, and other cool creative things.

Click here to download his resume.

SNUGGLE

Snuggle engaged us when they gearing up to release their Scent Boosters. While falling down a Google rabbit hole, I discovered the term olfactory—which relates to the sense of smell. That happenstance transformed into the Snuggle Freshness Factory. Get it? Olfactory = Freshness Factory. We created a series of TV spots and a Facebook game that let users inject freshness into Scent Boosters pacs.

:30 TV SPOT: Freshness Factory

:15 TV Spot: Freshness Factory

SNUGGLE FRESHNESS FACTORY GAME [Play it Here!]

Word!